Before thinking about the best actions to increase the sales conversion rate, it is essential to identify your customer profile and at which stage of the sales funnel they are locat: top, middle or bottom. For each level, there is a different approach and strategy that, when us correctly, can provide positive results in terms of sales.
Depending on the e-commerce operation
some strategies for bottom-of-the-funnel consumers can be. Carri out through institutional campaigns, search campaigns and Google Shopping, for example.
Facebook Ads also has DPA (dynamic catalog) campaigns that work. With dynamic remarketing, which is the action responsible for bringing old users. Back to your website so they can finish what they start. This can be done by showing laos email list personaliz ads to visitors, for example.
In addition, a widely us strategy that usually yields good results is the so-call “lookalike. This involves a business selecting the profile of customers who have already made. Apurchase and the tool suggests people with the same characteristics, habits and behaviors. Google and Facebook can generally provide this type of strategy to increase the sales conversion rate.
Why hire a specializ agency?
A specializ agency is responsible for conducting a detail analysis of the market and all the cases they have already dealt with. With this information, they can suggest the best solutions for a company, according to the agb directory objectives propos by it. Generally, agencies already have a history of cases that provide them with some experience to propose the best strategies.
How to choose the ideal it is recommended that marketing agency?
To choose the ideal marketing agency for your company, it is essential to check some aspects, such as its client history, success stories, main partnerships and the main solutions it can offer.