Marketing Automation in the Online Store.
In today’s world, where competition in online trade is increasing, Marketing Automation is becoming a key tool for online stores. […]
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GreenLetter: Wow! That was a cringe fest
I put off watching the Apple ad featuring Octavia Spencer as Mother Nature for as long as I could. After
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Employer branding on LinkedIn
LinkedIn has become an essential tool for companies looking to strengthen their image as an attractive employer. Thanks to this
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Pharmaceutical Marketing in 2025 – How to Do It Right?
The pharmaceutical industry faces many challenges. Changing regulations, growing competition and increasingly demanding patients mean that effective marketing requires a
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Appropriation of someone else’s work
My clothes are a random collection of trousers, shirts or other jackets and T-shirts. Some are ill-fitting, others are quite
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What does the strategy creation process look like?
Developing a marketing strategy is a time-consuming process that, in the first step, requires synergy between the client’s knowledge and