Viralization of the message : the content of our campaigns to drive consumers to social networks and continue spreading our message.
Subject : It is essential that, when planning the seasonal marketing strategy, we dedicate a special time to writing an interesting subject for our campaign. If your subject does not get your subscribers to open the email, all the effort you have put into creating your piece has been in vain . If you wish, you can do an A/B test between two different subjects to evaluate which one has obtained better results and be able to send your campaign with the one that wins.
Segment your database :
Not all of your clients want to receive all of your information, nor is it phone number library convenient for them to do so. Think about how a new client would feel if they received an email from your company thanking them for having been with you throughout the year. Don’t you think they might feel confused? Personalize your emails by segmenting your databases and make your client feel that this campaign was designed based on their needs.
Comprehensive Digital Strategy : Although carrying out Email Marketing campaigns is essential, it is not the only thing you should do. You can complement your seasonal marketing strategy and maximize your results by using other online marketing tools . You can send your subscribers from your content to a Landing Page and complement your actions by generating content on a Blog and making it go viral through Social Media .
We answer your questions
Is it too early to send a campaign in November?
There are no absolutes at this point: everything will always depend on the niche you usa data are in and your company . Perhaps you can start thinking about your campaign now and start towards the end of the month with a light, introductory campaign.
Any recommendations for doing business?
We recommend that your subject lines be clear, eye-catching and no how to make an email marketing proposal in 5 steps longer than 50 characters. You can also run an A/B test to improve your opening rate or use symbols to draw your subscribers’ attention.