The importance of being in the right place at the right time also applies to email marketing – especially when it comes to when recipients notice your messages. Find out what to consider when choosing the right time to send messages!
1. Crazy Mondays
It’s a well-known rule that Mondays are best avoided . Why? People are usually in a bad mood because the weekend is over. However, their inboxes are full of messages from take email marketing service the previous days, and so it often happens that recipients delete or ignore non-urgent messages.
2. The weekends
Many advertisers also prefer to avoid weekends , when recipients are usually out running errands or spending time with family and friends, and for these reasons the degree of open messages is significantly lower than average .
3. Announce events
While research shows that 23% of messages are opened within the first hour after they are sent , there are also many recipients who will read your message a day or two after receiving it .
Therefore, when announcing events, you should receive ourfree weekly send the newsletter at least 3-5 days before the event and then again, as a reminder, on the day of the event.
4. Tuesday, Wednesday, Thursday
Tuesday, Wednesday, and Thursday are definitely the best days to send email marketing campaigns , as they guarantee excellent results. So, if you don’t want to take any risks or you’re just starting out and are still creating your email marketing strategy, follow this approach, which allows you to avoid the chaos of Mondays and Fridays, when your recipients are probably already thinking about how to spend the weekend.
5. What time is it?
While testing different approaches regarding the egypt data best time to send email marketing campaigns, and especially during the tests on the time of sending, it was found that recipients open their messages between 9 and 11 in the morning or between 13 and 15 in the afternoon . Such an approach is definitely a safe and reliable choice.
6. But this is just the average!
All the above tips apply to the average sender
Before deciding whether the commonly used practices are right for you, we recommend that you also evaluate other possibilities and answer the following questions: